Case Study

Revenue through execution

Anonymized case study: how we structured subscriptions, PPV, tips, and customs with a creator — from €820 to €4,200 monthly revenue.

Revenue before / after

Monthly revenue

€820

€4,200

+412%

PPV share

5%

35%

7× more

Revenue sources

1 active

4 active

Full mix

What we implemented

Subscriptions & bundles

€740 → €1,680

Sub price raised, 3- and 6-month bundles introduced, and bio aligned to a clear subscribe CTA.

PPV (feed & DM)

€40 → €1,470

Weekly PPV posts in the feed plus mass PPV campaigns with teaser funnel from TikTok & Instagram.

Tips

€30 → €630

Tip menu with fixed amounts, tip goals on the feed, and reward DMs after larger tips.

Customs & chat

€10 → €420

Price list for custom videos, tiered chat pricing, and structured upsell scripts in chat.

  1. 1

    Starting point

    €820 monthly revenue — almost exclusively from subscriptions. PPV, tips, and customs were not implemented in a structured way.

  2. 2

    Execution with Ascara

    Each revenue stream set up individually: pricing, PPV plan, tip menu, custom prices, and chat scripts — rolled out step by step.

  3. 3

    Result after 6 months

    €4,200 monthly revenue with four active income streams. Revenue no longer comes only from subscriptions.

Profile after implementation

MK

Mila K.

@mila_k

Optimized by Ascara

Bio

Your neighbor with bite — authentic, close & genuinely real 🖤 ✨ New posts daily 🔒 Exclusive PPV drops 💬 Customs on request → Subscribe now & claim welcome bundle

Sub

€14.99

Posts

210

Media

340

Monthly subPPV feedMass PPVTip menuCustom pricingBundles

PPV

Monthly revenue mix

€4,200 / month

Subscriptions€1,680
PPV (feed & DM)€1,470
Tips€630
Customs & chat€420

Subscribers

318 fans

Sub raised to €14.99 + 3/6-month bundles with discount promo

Weekly PPV feed & mass PPV with fixed editorial plan

Tip menu, custom price list & welcome message with upsell

SFW preview · Not a real account

Before / after — profile & revenue mix

MK

Mila K.

@mila_k

Optimized by Ascara

Bio

Your neighbor with bite — authentic, close & genuinely real 🖤 ✨ New posts daily 🔒 Exclusive PPV drops 💬 Customs on request → Subscribe now & claim welcome bundle

Sub

€14.99

Posts

210

Media

340

Monthly subPPV feedMass PPVTip menuCustom pricingBundles

PPV

Monthly revenue mix

€4,200 / month

Subscriptions€1,680
PPV (feed & DM)€1,470
Tips€630
Customs & chat€420

Subscribers

318 fans

Sub raised to €14.99 + 3/6-month bundles with discount promo

Weekly PPV feed & mass PPV with fixed editorial plan

Tip menu, custom price list & welcome message with upsell

SFW preview · Not a real account
MK

Mila K.

@mila_k

Bio

Hey 🖤 New here. Feel free to message me.

Sub

€9.99

Posts

18

Media

24

Monthly subPPV feedMass PPVTip menuCustom pricingBundles

PPV

Monthly revenue mix

€820 / month

Subscriptions€740
PPV (feed & DM)€40
Tips€30
Customs & chat€10

Subscribers

82 fans

Bio without clear positioning or sales logic

Revenue almost entirely from subs — PPV & tips barely used

No custom price list, welcome message without upsell

SFW preview · Not a real account
BeforeAfter

Drag the slider to compare before and after

Before, almost everything came from subscriptions. Now we've built PPV, tips, and customs in a structured way — and I can see monthly where revenue really comes from.

Creator M., OnlyFans creator since 2022

Anonymized example for illustration — not a real person.

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